The Vineyard Series organizes unique and experiential multi-day events focused around vintage Land Rovers. Our mission is to bring passionate people together, create exceptional experiences, and give back to the community.
About Us
The Vineyard Series was started by three friends who share a love for the iconic vintage Land Rover. Cooper is 21, Chloe is 26, and Chris is 28. The Vineyard Series operates under a LLC and is fully insured
2021 Event
The Vineyard Series 2021 • Martha’s Vineyard, MA • Sunday, August 1st, 2021
2021 Lineup
Break Down of the Participating Vehicles (83 Total)
23 Series Land Rovers
21 North American Specification (NAS) Defender 90s & 110s
31 Rest of World (ROW) Specification Defender 90s, 110s, & 130s
8 Range Rover Classics and Discoverys
12 Additional trucks registered but could not make it
Participants Home States
13 Different States
MA, CT, VA, RI, ME, NY, PA, NH, FL, TX, VT, HI, & D.C.
49 Local Trucks
34 From Off-Island
Notable and Interesting Trucks at the Event
3,900 Original Mile Arles Blue 1994 NAS Defender 90
1993 NAS Defender 110 Restored to be a G4 Replica in Tangier Orange
1993 NAS Defender 110 “NASCOW”
8,700 Original Mile British Racing Green 1997 NAS Defender 90
1979 Series III 109” Retired Ambulance
1952 Series I 107” “UTE” on Range Rover Classic Axles with Toyota Differentials powered by a Chevy 327 V8
All 9 NAS DEFENDER 90 COLORS
Monza Red • Portofino Red • Beluga Black • Arles Blue • British Racing Green • Willow Green • AA Yellow • Alpine White • Coniston Green
(Right to Left in the Above Photo)
Charitable Giving
The Vineyard Series is thrilled to have raised money to give back to two great organizations in our inaugural year
$2,000 donated to The Martha’s Vineyard Fire and Police scholarship funds to help students in the community pursue their college education
$3,500 and counting donated to the Callahan Murphy Hare Foundation. More Info Here
Marketing
Digital
Over 400 Email Addresses From Enthusiasts and Owners
11.2k Instagram Followers ~ 9k Unique Followers Across 5 Land Rover Based Accounts Founded and Operated By The Vineyard Series
@vineyardrovers ~ 8,200 Followers
@vineyardseries ~ 1,950 Followers
@nantucketseries ~ 300 Followers
@capecodseries ~ 500 Followers
@cooperamurray ~ 1,350 Followers
1,180 Facebook Group Members in Groups Founded and Operated by The Vineyard Series
NAS Defender Registry ~ 1100 Members
The Vineyard Series ~ 200 Members
Physical/Word of Mouth
83 Vintage Rovers at The Vineyard Series 2021
Over 300 Spectators at The Vineyard Series 2021
2 Articles in Rovers Magazine - Fall 2021 & Winter 2022
2021 Photos
Over 200 Photos in the Link Below
2022 Event
The Vineyard Series 2022 • Martha’s Vineyard, MA • Friday, July 29th - Sunday, July 31st
2022 Lineup of Participating Vehicles
71 Vehicles Registered 3 months ahead of the event. We estimate a turnout of 100-120 Series, Defenders, and Range Rover Classics at the 2022 Event